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  • Communication and Health : Media, Marketing and Risk
    Communication and Health : Media, Marketing and Risk

    This book explores the unique contribution that critical communication studies can bring to our understanding of health.It covers several broad themes: representing and mediating health; marketing and promoting health, co-producing health; and managing health crises and risks.Chapters speak to moral and social regulation through health communication, technologies of health, healthism and governmentality.They engage with historical and contemporary issues, offering readers theoretically grounded perspectives.At base, the book explores what a critical communication approach to health might look like, revealing in important—and sometimes surprising—ways how communication sits at the centre of understanding how health is constructed, contested, and made meaningful.

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  • Engagement and Therapeutic Communication in Mental Health Nursing
    Engagement and Therapeutic Communication in Mental Health Nursing

    Being able to engage with service users and communicate effectively is a fundamental skill identified by the NMC and required of all mental health nurses.The reality is that building rapport and developing therapeutic relationships does not come instinctively for everyone.The authors have responded to this with a book that explains the different communication theories and models and goes on to show students how they work in the real world.Innovative exercises encourage reflection and enable students to practice their developing communication skills as they progress.Throughout the book the authors are focussed on promoting recovery and have put the service user at the centre of the discussion, ensuring that their voice is heard. Key features: - Covers the communication content of the new NMC Standards and Essential Skills Clusters for pre-registration degree-level nursing education - Focussed on promoting recovery and adopts a person-centred approach - Interactive style using realistic scenarios and case studies making theory easy to apply to practice - Includes a chapter co-authored by a service user offering a unique insight.

    Price: 30.99 £ | Shipping*: 0.00 £
  • Digital Communication and Media Linguistics : With Case Studies in Journalism, PR, and Community Communication
    Digital Communication and Media Linguistics : With Case Studies in Journalism, PR, and Community Communication

    This textbook offers an interdisciplinary, comprehensive and state-of-the-art overview of the media linguistics approaches to explain and understand digital communication and multimodality.Linking the fields of communication studies, applied linguistics and journalism, it grounds communication practices in a deep understanding of the social and societal implications of language use in digital media.The tools to analyse multimodal texts are analysed in light of the advantages and constraints that different communication modes pose, both individually and in combination.Aimed at upper level undergraduates and graduates in applied linguistics, communication and media studies, including journalism and PR, this textbook contains case studies and professional examples highlighting the interplay between language use and digital communication and encouraging the reader to reflect on the themes covered, and put the acquired knowledge into practice.Online resources for students include videos, writing techniques, a guide to multimodal texts analysis, additional case studies and a glossary.

    Price: 29.99 £ | Shipping*: 0.00 £
  • Emerging Trends in Indigenous Language Media, Communication, Gender, and Health
    Emerging Trends in Indigenous Language Media, Communication, Gender, and Health

    The importance of communication in health-related matters cannot be overemphasized.Despite modern global advancements, indigenous communication methods assume a large part of health practices in rural regions throughout the world, including areas in Africa and Asia.Indigenous language remains one of the strongest means of communication and a vital function in local communities across the globe. Emerging Trends in Indigenous Language Media, Communication, Gender, and Health is a collection of innovative research that vitalizes, directs, and shapes scholarship and global understanding in the aforementioned areas and provides sustainable policy trajectory measures for indigenous language media and health advocacy.This book will provide a better global understanding of the significance indigenous language still has in modern society.While highlighting topics including digitalization, sustainability, and health education, this book is ideally designed for researchers, anthropologists, sociologists, advocates, medical practitioners, world health organizations, media professionals, government officials, policymakers, practitioners, academicians, and students.

    Price: 315.00 £ | Shipping*: 0.00 £
  • How does social media influence our mental health?

    Social media can influence our mental health in various ways. It can contribute to feelings of inadequacy and low self-esteem as people compare their lives to the curated and often unrealistic portrayals of others. The constant exposure to negative news and cyberbullying on social media can also lead to increased anxiety and depression. Additionally, the addictive nature of social media can impact sleep patterns and overall well-being. It's important to be mindful of our social media usage and take breaks when needed to prioritize our mental health.

  • Can digital media replace traditional forms of communication?

    Digital media has certainly transformed the way we communicate, offering new and efficient ways to connect with others. However, traditional forms of communication, such as face-to-face interactions, handwritten letters, and printed materials, still hold value and significance in our lives. While digital media can enhance and supplement traditional communication, it cannot fully replace the personal and tangible aspects of traditional forms. Both digital and traditional communication have their own unique strengths and should be used in conjunction to create a well-rounded communication strategy.

  • What is the difference between advertising, publicity, PR, and propaganda?

    Advertising is a paid form of communication that promotes a product, service, or idea. Publicity is the act of getting media coverage for a product, service, or organization, often through press releases, media events, or news stories. PR, or public relations, involves managing the spread of information between an organization and the public, often through media relations, community engagement, and crisis management. Propaganda is a form of communication that is used to influence people's beliefs and behaviors, often through biased or misleading information. While advertising, publicity, and PR are typically used for commercial or organizational purposes, propaganda is often associated with political or ideological agendas.

  • What influence do digital media have on students?

    Digital media has a significant influence on students, shaping their learning experiences and social interactions. It provides access to a wealth of information and resources, allowing students to engage with diverse perspectives and ideas. However, it also presents challenges such as distractions and potential negative impacts on mental health. Digital media can also impact students' communication skills and ability to critically evaluate information. Overall, digital media has the potential to both enhance and hinder students' academic and personal development.

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  • Intercultural Health Communication
    Intercultural Health Communication

    Intercultural Health Communication brings together the fields of health and intercultural research in new work from leading communication scholars.This book is based on two premises: neither health nor culture is a neutral concept.The authors of this collection employ critical, qualitative, and interpretive research methodologies in order to engage the political and intersectional nature of health and culture simultaneously.Changing notions of healthy behaviors (or ill health) are not just a matter of knowledge; they live inside discourses about the body, aesthetics, science, and the world.We see this book as an important step towards developing a more transnational view of health communication.Intercultural Health Communication ties together the critical public health with critical intercultural communication.Through these connections, the authors engage the health research in, amongst others: HIV, cancer, trauma, celiac disease, radioactive pollution, food politics, and prenatal care.Intercultural Health Communication emerges from a broad need to address connections and challenges to incorporating health communication with intercultural communication approaches.After compiling this book, we see ready connections to public health, global studies, gender and sexuality studies and ethnic studies.In this day and age, nation states have to be considered within the broader frameworks of globalization, transnationalism and global health.We recognize that the contemporary health issues require an understanding of culture as integral towards eliminating health disparities.

    Price: 46.20 £ | Shipping*: 0.00 £
  • Working on Health Communication
    Working on Health Communication

    Good communication is at the heart of strategies for effective health promotion and public health.At a time when lifestyle and preventable diseases are still on the rise, practitioners are in need of the skills to deliver effective health messages to the right audience, at the right time.Responding to this demand, Working on Health Communication provides a practical guide to the process of designing, implementing and evaluating campaigns. The book follows the campaign design process step-by-step. It covers every stage from selecting theoretical models and identifying the message and target audience, right through to running the campaign and evaluating its success. "Real-life examples" of actual campaigns are used throughout to show how theoretical ideas work in practice. Working on Health Communication is ideal for students and practitioners in public health, health promotion and other health-related areas who are working on health campaigns.

    Price: 42.99 £ | Shipping*: 0.00 £
  • Health Communication Research Measures
    Health Communication Research Measures

    This volume presents state-of-the-art reporting on how to measure many of the key variables in health communication.While the focus is on quantitative measures, the editors argue that these measures are centrally important to the study of health communication.The chapters emphasize constructs, scales, and up-to-date reports and evidence about key social science constructs and ways of measuring them, whether your interest is in patient-provider dyadic communication, uncertainty management, self-efficacy, disclosure, social norms, social support, risk perception, health care team performance, message design and effects, health and numerical literacy, communication satisfaction, social influence and persuasion, stigma, health campaigns, reactance, or other topics.Students, researchers, and policymakers will find this book an accessible resource for planning and reviewing research studies and proposals.

    Price: 31.65 £ | Shipping*: 0.00 £
  • Stories in Health Communication
    Stories in Health Communication


    Price: 38.99 £ | Shipping*: 0.00 £
  • How does social media affect our mental health?

    Social media can have both positive and negative effects on our mental health. On one hand, it can provide a sense of connection and support, but on the other hand, it can also lead to feelings of inadequacy, anxiety, and depression. The constant comparison to others, cyberbullying, and the pressure to present a perfect image online can contribute to negative mental health outcomes. It is important to be mindful of our social media use and prioritize self-care to maintain a healthy balance.

  • How does everyday life influence stress and health in life?

    Everyday life can have a significant impact on stress and health. Factors such as work pressure, financial worries, relationship issues, and family responsibilities can contribute to chronic stress, which in turn can lead to negative health outcomes such as high blood pressure, weakened immune system, and mental health issues. Additionally, lifestyle choices such as diet, exercise, and sleep patterns can also influence stress and overall health. It's important to find healthy ways to manage and cope with everyday stressors in order to maintain good physical and mental well-being.

  • What do you think about the introduction of digital health certificates?

    The introduction of digital health certificates has the potential to streamline and simplify the process of verifying an individual's vaccination status and health information. It could also facilitate safer and more efficient travel and access to public spaces during the ongoing pandemic. However, there are concerns about privacy and data security that need to be carefully addressed to ensure that individuals' personal health information is protected. Additionally, there may be challenges in ensuring equitable access to digital health certificates for all individuals, particularly those who may not have access to technology or the digital literacy skills to navigate the system.

  • What is digital communication?

    Digital communication refers to the exchange of information through electronic devices such as computers, smartphones, and tablets. It involves sending and receiving data in the form of text, images, videos, or audio over digital channels like email, social media, messaging apps, and websites. Digital communication allows for instant and efficient communication between individuals or groups regardless of geographical location, making it a vital aspect of modern-day interactions and business operations.

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